the Chase
Explore your city in an interactive and playful way
'The Chase: Unlock Your City' is an innovative mobile app that transforms urban exploration into an exciting adventure. Accompanied by avatars, users explore the city, answering location-based questions to score points and unlock hidden surprises. This app gives urban exploration a completely new dimension and encourages users to discover their surroundings in an interactive and playful way.
It UX/UI design process focused on designing a mobile app that makes interactive storytelling possible. In addition to interactive avatars, an important requirement for the development of the app was the integration of customized maps that adapt to users. In addition to the mobile application Lemon provided a management platform where The Chase administration can easily manage the content of their games, prizes and players themselves.
Interactive storytelling via avatars
Users are taken on an exciting urban adventure using visually appealing avatars that guide them through the gaming experience. The maps offer interactive elements, such as discovering the secrets, riddles or challenges that lie in the city.
Custom map integrations and GPS technology
An interactive map experience is created that works seamlessly with the physical world using GPS technology.
Beacons
The integration of beacons ensures that specific areas and triggers are activated when the player is near certain locations. This makes the experience dynamic and brings the digital world to life in physical space.
In-App Purchases
Players can make in-app purchases to access a game. Thanks to the integration of Apple and Google payment systems, the purchase process is fast, secure and reliable, optimizing the user experience.
Management of games and content via Retool
The central dashboard in Retool allows administrators to easily create new games, challenges, and prizes by adding and editing content. The platform offers a user-friendly interface that allows quick adjustments without in-depth technical knowledge.
With the launch of The Chase: Unlock Your City Lemon has created an innovative and immersive mobile app that transforms urban exploration into an interactive and exciting experience. By combining technologies such as GPS integration, beacons, and interactive avatars, the app has transformed how users discover their city.
